I’m excited about some promising first steps in the developing mobile eCommerce field, mCommerce. This video shows an early release of an iPhone Optimized Theme for eCommerce sites built with Magento — an open-source eCommerce platform. Because Magento is open-source, I expect to see many improvements in this interface that will ultimately make it as smooth and slick as buying from the iTunes Music Store or the App Store. (Note: The “Tony” in the video is not me, I’m a lot shorter.)