by Tony Cecala | Advertising
What will your verse be? This fundamental question is at the core of the new Apple Ad – Your Verse. Narrated by Robin Williams, Apple’s ad reflects the core purpose of the tech that Apple crafts for the creative person inside everyone. Apple has a... 
by Tony Cecala | Civilization
On August 4, 2005 in the breathtaking Tuscan Hall of his 21-acre campus, Roy H. Williams, the Wizard of Ads, introduced the thesis of Generational Cycles. According to this thesis, every 40 years our civilization oscillates between two fundamental ways of being; one...